Cerberus established the Big Fat Belly Good social media channels in January of 2019 and managed them for the following six months. Working in conjunction with existing brand development efforts, the social media campaign by Cerberus was responsible for increasing the number of new visitors to the website by 134%. The campaign also increased the number of orders accepted through the website by 350%, and it was responsible for increasing the Facebook audience by 40%, with over 3,500 audience engagements. During this period, Cerberus was able to increase brand awareness and sales by actively targeting consumers (including those outside of the current geographic market) that enjoyed cooking, grilling, meat, healthy alternatives, and most of all, the Cajun lifestyle.
Cerberus’ work for Big Fat Belly Good Cajun Seasoning has helped the company earn the honor of being named one of the Best Food and Beverage Agencies by TopBrandingCompanies.com.